A Tour With Purpose
VIRIDESCENT NATIONAL GREEN HOME TOUR
A Critical Mission. A Compelling Opportunity.
“Green” is a widely used term today, contributing to everything from lifestyle choices and purchase decisions to corporate social responsibility (CSR) strategies. Seemingly, everyone – consumers, corporations, civic leaders – wants to be “green.” And with good reason; rarely has environmental necessity and business opportunity converged so closely.
As we all seek to educate and mobilize the consumer audience to recognize the impact their purchase decisions make on our world – and to demonstrate the growing accessibility of green-friendly products and services – we wanted to make you aware of a unique marketing platform scheduled for launch in Fall 2018.
TideSmart Global, the leader in experiential marketing is proud to introduce The Viridescent Tour – A National Green Home Tour. Viridescent represents the first large-scale, multi-sponsor green event marketing platform available to brand marketers in the US. Targeting fairs, festivals and other major events across the country and featuring both event activation and supporting media including PR outreach, print, radio, television and social content, Viridescent promises to deliver educational messages and sponsor visibility to millions of interested consumers.
The Leaders in Experiential Marketing
Since 2003, TideSmart Global has provided experiential solutions to some of the biggest and best companies in the world. By combining the art of live experiences with the science of both new and traditional media, TideSmart builds strong emotional connections between client brands and key audiences.
At TideSmart, we believe that Every Moment Matters. From first impression to final post, each touch point informs the complex, critical relationships that underlie life decisions, brand loyalty and other desired outcomes.